Responsive web design is what helps a company get more leads and outperform your competitors who do not have such responsive websites. It is now a prerequisite for creating a successful website. How does responsive web design work?
Responsive web design means that when you open your site on a smartphone, you will be shown the same site as someone who opens it on their laptop or some other device.
It means no more loading a huge website and having to zoom in and out to find the content you're looking for.
It means that responsive web design takes into account numerous interactions and makes your site easier to use. It means that you do not need to create a different design for individual types of devices and various screen extensions. Current market research shows that mobile internet usage is set to grow massively, and a poor mobile-friendly site can push away about 90% of your leads.
Nowadays the number of mobile internet users overtakes that of desktop users. Responsive web design aims at creating sites to provide excellent viewing options for mobile devices and perfect human-computer interaction. Only with responsive design can you resize your website for easy reading from a desktop version to a mobile phone.